google63100c13e86898d7.html Why A Niche Is Necessary For Your Business & Personal Development - The High Performance Gym

Episode 3

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Published on:

29th Jul 2021

Why A Niche Is Necessary For Your Business & Personal Development

Is having a specific niche really that important?

In the Five Minute Friday (FMF) episode Keir talks about the benefits of identifying your specific niche. And why it could be costing you big time if you don't.


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About the Podcast

The High Performance Gym
Helping you train, recover, and perform better in everyday life.
Welcome to The High Performance Gym
The place where you train for life.

I’m Keir Wotherspoon, a health and performance coach, sports scientist, and specialist in unlocking human potential. For over 15 years, I’ve worked with athletes, professionals, and everyday warriors to help them break through mental and physical barriers, take back control of their energy, and perform at their highest level—without burning out.

But this isn’t just about training harder or grinding through another workout. It’s about rewiring how you move, think, and recover—so you don’t just push through life, you own it.

Whether you’re an athlete chasing the next level, a parent carrying the weight of a family, or stepping into your golden years refusing to fade out—this podcast is your space to break free from limitations, take control of your body and mind, and start performing on your terms.

From optimising your body to rewiring your brain for success, we break down the science of energy, longevity, and self-mastery—giving you the tools to not just survive, but thrive.

You are not broken.
You are not past your best.
You are not stuck.
Your potential is untapped. Your limits are negotiable.

This is The High Performance Gym. Let’s get to work.

About your host

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Keir Wotherspoon